Hello and welcome! I'm Julien
(and this site is currently undergoing a drastic redesign)

Most of the content on this site remains online so you can search for a specific piece. Only the ICAR Behavioral Analysis Framework remains in the navigation though, since this is the most accessed resource by far.

For my background, please see my LinkedIn profile and feel free to connect over there.

Apart from my work in CRO and Behavioral Economics, I’m passionate about health, fitness and sustainability and I’m currently working on a side project under the name Foresighted Company, with a community platform named Foresighted Community. If you’re curious and looking at these, please let me know what you think!

I’m reachable at julien@julienlenestour.com

Thanks!